Inhalt

Abstract:

English for Business invites advanced learners of English to extend their business English skills by becoming part of an imaginary business team. Using the innovative "blended learning" format, the course combines the advantages of internet-based study (approximately 70%) with the support of face-to-face teaching (30%).
Focus is placed on targeting vocabulary learning and developing skills of comprehension and analysis in English. Learners are placed in authentic business situations and use realistic company documents to acquire a professional and critical approach to their language learning.

English for Business is aimed at those who already have a good command of English and who wish to acquire subject-specific language skills.  

Within the framework of the UNIcert® programme, learners will be expected to have passed two courses at level III. Within the Council of Europe's Common European Framework of Reference, learners should have reached level B2.

Gliederung:

English for Business is a blended-learning course

The course consists of:  

- two classroom meetings with the course tutor in Erlangen and a third meeting, also in Erlangen, at which students take a final exam based on the content of the online part of the course

- approximately 32 hours of online study

The online study is fully supported by the course tutor by way of email and pre-arranged chat sessions, and students are encouraged to form 'study partnerships' among themselves.

Detaillierter Inhalt:

In order to provide a real-world, professional focus, the course is structured around a fictional theatre business based at "The Sinden Theatre". Learners are introduced to the Theatre Manager at the first session and meet other key personnel in the online materials. As the course progresses, participants learn about management roles and responsibilities and become involved in solving problems faced by the theatre. In completing tasks based on helping Sinden management to implement a recovery plan in several areas of the business, learners learn new language and develop transferable 'soft' skills that will benefit them in their professional career.
In the three online units, learners cover the key business topics of advertising strategy, building customer relationships and raising finance. They also learn important practical skills including negotiation and the analysis of financial information. Texts of varying length and genre, as well as multimedia elements are used to introduce key concepts, train reading strategies and provide input for production tasks, such as executive summary or report writing.

Lern-/Qualifikationsziele:

-

Lehrveranstaltungstyp:

Kurs

Interaktionsformen mit Betreuer/in:

E-Mail, Übungsaufgaben, Übungsaufgaben für Selbstlernbetrieb, Chat

Interaktionsformen mit Mitlernenden:

E-Mail, Chat, Gemeinsame Aufgabenbearbeitung

Kursdemo:

zur Kursdemo

Nutzung

Kurs ist konzipiert für:

BWL

Formale Voraussetzungen:

keine

Erforderliche Vorkenntnisse:

UNIcert III bzw. GER B2

Hinweise zur Nutzung:

-

Kursumsetzung (verwendete Medien):

-

Erforderliche Technik:

-

Nutzungsentgelte:

für andere Personen als (reguläre) Studenten der vhb Trägerhochschulen nach Maßgabe der Benutzungs- und Entgeltordnung der vhb

Rechte hinsichtlich des Kursmaterials:

-

Verantwortlich

Anbieterhochschule:

Uni Erlangen-Nürnberg (FAU)

Anbieter:

Julie Porlein

Autoren:

Julie Porlein

Betreuer:

M.A. Damian Quinn

M.A. Andrea Hunt

Prüfung

Prüfungsangebot zur Lehrveranstaltung

Art der Prüfung:

schriftlicher Leistungsnachweis (Klausur)

Bemerkung:

–

Prüfer:

Prof. Dr. Dr. h. c.  Gerhard Koller

Prüfungsanmeldung erforderlich:

nein

Anmeldeverfahren:

–

Prüfungsanmeldefrist:

–

Prüfungsabmeldefrist:

–

Kapazität:

–

Prüfungsdatum:

Nach Absprache mit dem Prüfer

Prüfungsdauer:

–

Prüfungsort:

–

Zuständiges Prüfungsamt:

Prüfungsamt der Heimathochschule der Studierenden

Zugelassene Hilfsmittel:

–

Formale Voraussetzungen für die Prüfungsteilnahme:

–

Inhaltliche Voraussetzungen für die Prüfungsteilnahme:

–

Zertifikat:

Ja

Anerkennung:

–